WEST VILLAGES — With a quick cut of a ceremonial ribbon at 7 a.m. Thursday, Publix at West Villages Marketplace opens with little fanfare.

It’s not their style to make a big deal of openings.

“We literally like to keep it low-key; cut the ribbon and make it for the customer,” said Brian West, with media and communications from Publix corporate office in Lakeland.

While they may make it low-key, the new 48,387-square-foot facility is another high mark for the West Villages community.

“We’re excited about opening Thursday morning,” West said.

It won’t be like most Publix stores in the area — the closest one in size and style is in Parrish. The deli will be in the middle of the sales floor, not against a corner.

It’ll also include a pharmacy, a different color scheme and a mezzanine for customers that’ll offer up beverages, snacks and WiFi.

“It makes for a nice area for people to come in and sit down and relax,” West said.

Josh Beyer, senior vice president of development for St. Petersburg-based Sembler, said the $27 million project is exceeding their expectations.

“We are close to 80% leased,” he said.

While there are opportunities for businesses to still get involved, the Marketplace is quickly filling — in terms of paperwork — with shops set to open later this winter.

So far, there are spots set for food, including China 1, Bocca Lupo’s third location, and Fuji Noodles; spots set for treats, including Dunkin’ and PeachWave Yogurt; spots set for care of yourself and your pets, including Great Clips, Heartland Dental, a nail salon and a salon for facials along with a veterinarian clinic along with other needs, including a Chase bank, UPS Store, Sparkle Brite Pools and 7-Eleven.

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